1 on 1 Yoga Franchise | Low Investment & Fees

Low Investment & Fees

Low Investment & Fees

The initial investment necessary to begin operation of your 1 on 1 Yoga Studio is between $52,650 and $286,500. This includes the franchise fee of $19,900. Based on your budget and cash flow, your upfront costs can be minimized by leasing your flooring, equipment, furnishings and signage and spreading your build-out costs into your monthly lease (build-to-suit leases usually increase your rent).

Our Franchise Disclosure Document (FDD) provides you with in-depth information regarding the costs and expenses you can plan to incur when developing a 1 on 1 Yoga Studio. These are estimates and can vary from area to area in the country. To receive the 1 on 1 Yoga Franchise FDD, you must submit an application. The application can be submitted on line. But first, please fill out the inquiry form and schedule a phone interview.

Fee Schedule

Keep in mind, this table indicates an example fee structure, and yours is likely to vary somewhat.

Type of fee Amount Due Date Remarks
Royalty Fee1 For territories of 100,000 people or less
6% of Gross Revenues, or $150.00 per week, if greater. See Note A.
For territories greater than 100,000, in addition to the base above there will be an additional charge of $0.05 per person in excess of 100,000
Payable weekly by Electronic Funds Transfer. Fees must be available for transfer by close of business Tuesday of the week due. Gross Revenues includes the full price of all goods and services sold, whether for cash or otherwise. Taxes and other government obligations are not included. Gross Revenues are calculated at the time goods or services are sold.
National Marketing Fee 1 2% of Gross Revenues or $50.00 per week, if greater; we reserve the right to increase this Fee to up to 4% per Note B. Payable weekly by Electronic Funds Transfer. Fees must be available for transfer by close of business Tuesday of the week due. Gross Revenues includes the full price of all goods and services sold, whether for cash or otherwise. Taxes and other government obligations are not included. Gross Revenues are calculated at the time goods or services are sold.
Local & Cooperative Marketing (advertising, promotions & pay per click program) 6% of Gross Revenues but not less than $250.00 per week, per Note B. Weekly Spending on local and cooperative marketing, above and beyond the National Marketing Fee, must be the greater of $250.00 per week or 6% of Gross Revenues, as defined above.
If there are other Franchises in your marketing area, you must participate in a marketing cooperative, and contribute payments as determined by majority vote.
The maximum you can be required to spend within the cooperative is 4% of Gross Revenues, leaving you to spend at least 2% locally
Communications Central (social media advertising, press releases & blogs) $50.00 Weekly Social Media marketing, blogs and unique content creation for lead generation and brand building
Sales Central (Yoga call center) $20.00 (+/-) Each Introductory Lesson Program booked Commission for the conversion of a lead generated by Marketing Central to an Introductory Lesson Program.
Management Central (student & teacher management software – manages schedules & collects payment) $75.00/mo. for studios with 1-5 teachers
$95.00/mo. for studios with 6-12 teachers
$125.00/mo. for studios with 13-20 teachers
$175.00/mo. for studios with 21-50 teachers
Monthly Paid by the number of teachers in the system.
There may be a one-time set-up fee of $400.00, $575, $750.00 & $850.00 respectively. Training and technical support is free.

There is an additional charge for the credit card hardware that the franchisee may require.

Training 1 You are responsible for $1000/person in training costs, plus salaries, benefits and travel expenses of those receiving training, per Note C. In advance of the training program(s) You and/or your General Manager must complete Orientation and Certification Training .The training cost for which is in addition to your Initial Fee and any other required training at your cost. Absentee owners must have two trained personnel.

If your General Manager is replaced, you must pay the cost of Orientation and Certification Training for the new GM.

Transfer 1 $7,500 Before completing transfer This fee is payable if you sell your Franchise outright. If you transfer it to another entity under Company control, the transfer fee is $500.
Audit (less than 3% under reporting) 1 Underpayment amount plus 1.5% interest per month Immediately upon billing This fee is payable if an audit reveals that you have underrepresented Gross Revenues by less than 3%.
Audit (3% or more under reporting) 1 Underpayment amount plus 1.5% interest per month PLUS audit cost Immediately upon billing This fee is payable if an audit reveals that you have underrepresented Gross Revenues by 3% or more.
Renewal 1 Up to 1/2 of the then-current Initial Fee Before consummating Renewal None
Profits on supplies or equipment Variable At the time you purchase items from the Company or its Affiliate(s) Items bearing Company Marks, for instance, are only available through us or our Affiliates. We expect to realize profits on such sales.

These fees are imposed by and are payable to the Company, and are non-refundable.

Note A. Royalty Fees

You will pay a weekly Royalty Fee, electronically. We reserve the right to require, with 30 days prior written notice, royalties paid by other means, or on a different periodic basis.

Note B. National Marketing Fees

You will pay a weekly National Marketing Fee, also electronically. We reserve the right to require, with 30 days prior written notice, this Fee to be paid by other means or on a different periodic basis, as with Royalty Fees. This is in addition to local and regional marketing obligations, and to any assessments made by a local marketing cooperative. We reserve the right to increase the rate to 4% with 60-days advance written notice.

Note C. Training Expenses

You must initially have two full-time people available to run your Franchise. You can be one of them. Both must have completed Orientation and Certification Training to our satisfaction, based on test results and our observations, and both must have any necessary certifications as determined by the Company.

We will provide initial training to you and as many as four additional persons as part of your Orientation and Certification training at a cost of $1000.00 per person. The cost may vary somewhat depending upon third party expenses charged by experts in certain fields. From there you must bear the cost of additional training or for Orientation and Certification Training for additional managers. You are solely responsible for all salaries, compensation, benefits, travel and related expenses for trainees.

In the event that we require you or one of your managers to attend additional training, you must pay the Company’s usual fee(s) for mandatory training. And as always, you are solely responsible for all salaries, compensation, benefits and travel related expenses of trainees.

We will provide training materials and equipment during both required and other training sessions, and except during Orientation and Certification training, there may be a fee for such materials. Such materials must be considered Trade Secrets. Any training program we designate mandatory becomes required for the appropriate employees of your Franchise.

We will hold all training at the franchisees yoga studio and/or at a location in or around the Franchisors corporate office in Miami Beach, Florida.

Note D. Communications Central, Sales Central and Management Central

Communications Central


The Franchise supports each Franchisee with an individual (publicist) for the writing of unique content as in marketing, promotional and for student retention. With all content to be approved by the Franchisor this person will save each Franchise volumes of time. The cost of communications is in part a part of the 1 on 1 Yoga Franchise System with a weekly fee paid by the Franchisee to the Franchisor in the amount of $50.00 for basic services for copywriting and press releases distributed by Marketing Central. Franchisee has the right submit original content at their discretion.

Sales Central


Sales Central is the Call Handling Department that converts the leads (incoming queries for more information) that Marketing Central generates. The individual(s) handling the calls are paid a base salary plus a bonus paid on a per sale basis. Currently, and subject to change, each Franchisee is required to pay fee/commission of $20.00 for each Introduction Lesson Package booked by the Sales Central Team. The fee may vary somewhat depending upon the intro package being sold and the volume of daily sales.

Management Central


Management Central is business management software that has been customized for 1 on 1 Yoga Franchisee use. It is mandatory that the franchisee use this software or an alternative business management software approved by Franchisor.

Management Central and Sales Central work hand-in-hand with the on-line booking of introduction courses, classes and the follow-up on course sales. Management Central software also automatically collects payments and auto-renews class cards. All 1 on 1 Yoga courses are preloaded on the system so that contract presentations are just a click of the mouse. A credit card merchant number in the franchisee’s name is provided.

Management Central costs for individual franchised studios are as follows:
$75.00/mo. for studios with 1-5 teachers
$95.00/mo. for studios with 6-12 teachers
$125.00/mo. for studios with 13-20 teachers
$175.00/mo. for studios with 21-50 teachers

There may be a set-up fee of $400.00, $575, $750.00 & $850.00 respectively (determined by number of teachers). Training and technical support is free.

There is an additional charge for the credit card hardware that the franchisee may require.

Item 7.Estimated Initial Investment

LOW AMOUNT HIGH AMOUNT METHOD OF PAYMENT WHEN DUE TO WHOM MADE
Initial Fee (Note A) (Substantial discount available for existing yoga studios converting to a 1 on 1 Yoga Studio) $19,900.00 $19,900.00 Lump Sum $900.00 with application; $19,000 within 7 days after we approve application. 1 on 1 Yoga Franchise, Inc.
Training $1000.00/person $1000.00/person Lump Sum Before Training 1 on 1 Yoga Franchise, Inc.
Travel & Living Expenses While Attending Initial $500.00 $4,000.00 As Incurred Before, During & Vendors, Airlines, Hotels, Car Rental
Training After Training Companies, etc.
Real Estate / Tenant Improvements
(Note B)

$0.00 $150,000.00 As agreed with Landlord or Mortgage Lender As Arranged Landlord, Lenders and/or Contractors
Rent & Security Deposit (3 Months in advance) $6,000.00 $25,000.00 As agreed with Landlord As Arranged Landlord
Flooring / Mats (Note C) $0.00 $10,000.00 As Incurred As Arranged Landlord, Lender, Contractor and/or Vendor
Equipment (Note D) $1,000.00 $10,000.00 As Incurred As Arranged Vendors, Leasing Companies or Lender
Furniture, Office Equipment & Software $1,500.00 $12,500.00 As Incurred As Arranged Vendors, Leasing Companies or Lender
Signs $500.00 $5,000.00 As Arranged As Arranged Company, Vendors, Leasing Companies or Lender
Licenses $000.00 $600.00 Lump Sum Before Opening State, County, City
Grand Opening (Note E) $2,000.00 $7,500.00 As Incurred within first 90 days As Incurred within first 90 days Company, Vendors
Marketing & Marketing Fee (3 months) (Note F) $7,500.00 $7,500.00 As Arranged; See Item 6. As Arranged; See Item 6. Company, Vendors
Insurance (Note G) $500.00 $3,500.00 As Arranged As Arranged Insurance Companies
Legal Fees (Note H) $1,000.00 $3,000.00 As Incurred As Incurred Lawyer
Opening Inventory of Supplies $1,000.00 $2,000.00 As Arranged As Arranged Company, Vendors
Additional Funds (3 months) (Note I) $9,000.00 $20,000.00 As Incurred As Incurred Employees, Vendors, Utilities, Taxing Agencies, Etc.
Partial Branding (Note K) $250.00 $1,000.00 As Incurred As Incurred within first 30 days Company, Vendors
Miscellaneous Opening Costs (Note J) $1,000.00 $4,000.00 As Incurred As Incurred Vendors, Suppliers, Utilities, Tradesmen, Deposits etc.
Total $52,650.00 $286,500.00
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